Jon AllenOct 3, 20232 min readDecoding Price Sensitivity: Smart Moves for CPG BrandsConsumer price sensitivity has emerged as a pivotal challenge in today's dynamic retail landscape. Economic shifts, global crises like...
Jon AllenJul 17, 20232 min readFrom Excitement to Loyalty: How Discounts Influence Consumer Decision-MakingIn this blog post, we will delve into the intricacies of consumer psychology and explore how discounts influence buying decisions.