Why Small Brands Need the Right Broker to Compete with Giants
Learn how small CPG brands can compete with giants by partnering with Woodridge Retail Group for tailored strategies and retail success.
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Newsroom
Jon Allen
Mar 183 min read
How CPG Brokers Transform Brand Trajectories
The journey from manufacturing to mass retail creates challenges and opportunities for brands at every stage of their development. Its...
Jon Allen
Feb 273 min read
Understanding Adaptive Retail Strategy: A Supplier's Guide
Unveiling the Future In the rapidly evolving retail landscape, two buzzwords have emerged at the forefront of innovation: omnichannel and...
Jon Allen
Jan 252 min read
5 Ways the Pandemic Continues to Reshape Shopping
As we usher in another year, it's crucial to reflect on the transformative impact of the COVID-19 pandemic on the retail sector. While...
Jon Allen
Jan 123 min read
Navigating the Maze of Walmart Post-Audit Deductions: A Supplier's Guide
Introduction For suppliers doing business with Walmart, understanding post-audit deductions is not just important—it's crucial for...
Jon Allen
Jan 122 min read
Notes from CES 2024: Walmart's Revolutionary AI and AR Technologies
Introduction: Walmart, the retail juggernaut, has again disrupted the industry landscape by unveiling groundbreaking AI and AR...
Jon Allen
Jan 102 min read
Walmart’s Pro Seller Program: A Comprehensive Guide for Suppliers
Today, we're diving into maximizing your success on Walmart Marketplace and the Pro Seller Program. With the introduction of Walmart’s...
Jon Allen
Jan 22 min read
Top 10 Retail Predictions for 2024
As we begin 2024, the retail landscape is evolving unprecedentedly, driven by technological advances and changing consumer behaviors. For...
Jon Allen
Dec 7, 20232 min read
Turning Post-Holiday Returns into Brand Wins: A Guide for Suppliers
Introduction As the festive glitter settles post-holidays, Consumer Packaged Goods (CPG) suppliers often face a less sparkly reality: a...
Jon Allen
Nov 9, 20233 min read
Localize to Thrive: A CPG Brand's Guide to Regional Dominance
When we talk about the expansion and growth of a brand, it's easy to get caught up in the grandiosity of 'going national' or even...
Jon Allen
Oct 27, 20232 min read
Crafting Brand Magic: A Blueprint for Small Suppliers to Achieve Memorable Consumer Recognition
Building memorable consumer brand recognition as a small brand can seem impossible in today's fiercely competitive retail landscape.
Jon Allen
Oct 9, 20232 min read
Expert Advocacy: Your Brand's Ticket to Retail Stardom
Navigating the world of retail is akin to mastering the choreography of an intricate dance. One misstep can lead your brand into...
Jon Allen
Oct 5, 20232 min read
Understanding the Role of a CPG Broker
Welcome to the bustling world of retail. Whether you're a brand-new startup or an established brand looking to scale, navigating the...
Jon Allen
Jul 25, 20232 min read
Win Black Friday 2023: Essential Tips for Retail Suppliers to Thrive In Stores and Online
Introduction As the holiday season approaches, retailers are gearing up for one of the year's biggest shopping events: Black Friday 2023....
Jon Allen
Jul 17, 20232 min read
From Excitement to Loyalty: How Discounts Influence Consumer Decision-Making
In this blog post, we will delve into the intricacies of consumer psychology and explore how discounts influence buying decisions.
Jon Allen
Jul 13, 20232 min read
From Grocery Wars to Digital Dominance: Insights from the 2023 Top 100 Retailers List
The National Retail Federation (NRF) has released its highly anticipated 2023 Top 100 Retailers list, showcasing the performance and...
Jon Allen
Jun 22, 20232 min read
From Surviving to Thriving: The Blueprint for CPG Suppliers in an Economic Slowdown
In today's economic landscape, where uncertainties loom, and market slowdowns cast their shadow, consumer packaged goods (CPG) suppliers...
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