A picture is worth a thousand words, but it’s worth thousands of dollars in retail. Whether you’re selling in-store or online, high-quality product photography can dramatically impact your sales.
Why It Matters
Online shoppers rely on images: 75% of consumers say product photos influence their purchase decisions.
Retail buyers expect professional visuals: If your sell sheets and ecommerce listings look amateur, buyers will assume your product is, too.
What Makes a Great Product Image?
High Resolution: Blurry or pixelated images signal low quality.
Consistent Lighting: Uniform lighting showcases details and ensures products look appealing.
Multiple Angles: Show all sides, key features, and product-in-use shots.
White Backgrounds: Clean, professional, and required by retailers like Amazon and Walmart.
Investment vs. ROI While professional photography costs money, it pays off. Better photos lead to higher conversion rates, increased retailer interest, and reduced return rates due to accurate product representation.
Want to boost your sales? Start by upgrading your images. Need help? Contact us.