Who We Are
Connecting Brands to Retail Success
We are passionate about helping brands succeed in today’s competitive retail environment. As a leading Consumer Packaged Goods (CPG) brokerage, we provide strategic sales and marketing solutions to elevate your brand, grow your market presence, and deliver consistent results across retail platforms.
Our Story
Woodridge Retail Group was founded in 2019 on the belief that every great brand deserves the opportunity to shine in retail. With decades of combined experience in retail brokerage, eCommerce optimization, and brand development, we’ve helped numerous clients achieve breakthrough success. Whether securing retail placement or enhancing online visibility, we’ve consistently driven results that matter.
Our deep understanding of retail dynamics comes from hands-on experience in key areas like retail deduction recovery, sales strategy, product photography, and e-commerce content. With our team’s keen insights and dedication, WRG has become a trusted partner for brands looking to make a lasting impact.
Our Philosophy
We believe that true partnership requires focus, dedication, and a deep understanding of our clients' unique needs and goals. By working with a select number of brands, we ensure that each client receives the personalized attention and tailored strategies necessary to thrive in a competitive marketplace. This approach allows us to act as an extension of your team, providing hands-on support and a commitment to excellence that drives long-term success. Our priority is partnering with brands that share our passion for growth, innovation, and building lasting retail relationships.
Our Values
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Integrity
We believe in doing business the right way, with transparency and honesty at the core of our relationships.
2
Innovation
As retail evolves, so do we. We continually adapt and refine our strategies to meet the market's changing needs.
3
Customer-Driven
Our clients are at the heart of everything we do. Your success is our success.
Facts
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Founded in 2019, and based in Bentonville, Arkansas, WRG is located in the heart of American retail.
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Retail Relationships: We have firsthand access to industry trends and 100s of key decision-makers.
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Expertise: Woodridge Retail Group was established by retail and CPG experts with over 100 years of combined experience in growing brands and navigating the retail landscape.
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Proven Track Record: Our team has secured placements in retail locations across the U.S., including major retailers like Walmart, Sam's Club, Kroger, Publix, CVS, and more, generating significant sales growth for our clients.
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Deduction Recovery Experts: We’ve helped clients recover more than a billion of dollars in unauthorized deductions and chargebacks, turning potential losses into gains.
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Comprehensive Services: Our offerings include CPG brokerage, retail deduction recovery, product photography, and digital marketing to cover every stage of your retail success.
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Product Photography Leader: Woodridge’s product photography services have delivered over 500,000 high-quality images that meet retailer specifications, driving online and in-store sales.
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Small Brand Champions: We excel at helping emerging and regional brands gain shelf space and grow their retail presence through strategic representation and marketing.
Our Team
Our team is your team. When your mission is to be better, faster, and smarter, you need the best and brightest people driving your vision forward. You need people who can create focused strategies that align with business goals, infuse their expertise and creativity into groundbreaking omnichannel solutions, analyze data, and create insightful tactics along the way.
Leadership
Jon Allen
CEO
Peggy Knight
SVP, Business Development
Our Clients
Woodridge Retail Group supports retail brands looking to grow their presence in major retailers and improve their overall sales performance. The company specializes in helping small and emerging brands navigate complex retail environments, offering expertise in areas like retail representation, strategy, product photography, and eCommerce optimization.
We also assists brands facing challenges related to retail deductions and chargebacks, providing expert services in deduction recovery to help companies recover lost revenue. Whether launching a new product, expanding into more stores, or tackling operational issues, Woodridge is dedicated to guiding retail brands through key growth opportunities and overcoming industry-specific challenges.
Code of Ethics
Our people and actions are grounded in a True North. Treating everyone ethically and with respect is core to who we are. In summary, our most basic principles include;
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Maintaining integrity in our business dealings.
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Setting realistic expectations and goals for our services.
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Treating everyone fairly and without bias.
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Protecting client branding and reputation.
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Safeguarding client business data.
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Adhering to all governmental regulations, copyright/trademark laws, and search engine rules
